January 05, 2009

New year, new projects

I hope you all enjoyed the holidays. I wanted to semi-broadcast the state of my life as 2009 will bring new opportunities, new focus, and I've been meaning to document a bit. I just got back from an amazing holiday, which included a trip to Nebraska for Christmas to meet my girlfriend's family which was really fun, and New Years in Bonaire. I learned all about farm equipment and the mid-west, which I enjoyed almost as much as seeing where Rachelle is from. As for Bonaire, Rachelle documented it quite nicely on her tumblr. I'll be putting a few photos up on mine at http://justinshaffer.muchonieve.com as well.

The national past-time in Bonaire is apparently setting off fireworks, which happens every night, but its particularly spectacular on new years. Cool to see a group display run by the entire island as the clock struck 12. Not so cool, M-80s every night at 3 in the morning.

In other news, for a little bit now I've been working on a new project, outside of MLB.com, that I've wanted to pursue for a while. I apologize to you all if i've fallen a bit off the radar - I've been focused on the early bits of this and want to have lots of individual meaningful discussion with you about what I'm doing, so I'll spare you all the details on the blog. Suffice to say, we're thinking about how people interact in and around live events today and how we can use technology to combine context and perspective to make a great additive experience for these live events. We're going to connect people attending live events with people watching on TV or elsewhere and with people who are interested in whats happening but who might not consume them otherwise. It will be a combined mobile and web based experience, depending on the user's preference. If you're interested in getting involved or discussing more, drop me a line at shafferj at mac dot com. More on this when we announce it formally.

On the family front, my Dad is working on his book, which you can check out an early version of at youshouldhavebeenwithme, my sister is working hard and studying harder, and I'm long overdue for a trip to seattle to catch up with Mom.

Hope you all enjoyed the holidays and are as excited to start 2009 as I am.

Here are a few photos from the holidays.. see http://justinshaffer.muchonieve.com for more.

Posted by justin at 10:22 AM | Comments (1)

December 17, 2008

Back to the blog

For anyone who's following this, it hasn't been that interesting for a while as I haven't been posting. That's changing, as is the format (i think).

In the near future, I'll be migrating this to the blog for the new startup project I'm working on - more on this later, while I'll be regularly blogging about what we're up to.

I'm still fairly into my tumblr account though I've mostly just been posting my photography and a link from time to time, so I'll most likely be integrating the personal portion of this into my tumblr feed and sprucing that up a bit. stay tuned!

happy holidays to you all as well - travel safe and enjoy your families.

Posted by justin at 01:00 PM

March 29, 2008

Opening Day

I'm sitting in the office on saturday night as we're wrapping up testing and re-testing of everything media related and product related for our launch tomorrow/monday and couldn't help but reminisce a bit. This marks my eighth opening day at mlb.com, and its been a sometimes bizarre, but always challenging and inspiring road getting here.

Bob and i gave a talk last year at Microsoft's MIX conference to introduce our partnership on all things Silverlight, and in his introduction, we put together a few quick slides highlighting how MLB.TV has changed over the years. You can watch the video here. The slides are at ~2:50 in. It reminded me of how much we accomplished during the season last year, and over the course of the off-season thats now wrapped up. Between real time highlights, nexdef live streaming, the latest mosaic, video search, and the updated silverlight player, not to mention social media based tools as well, I'm still not sure how it all got done in the limited amount of time we have while baseball isnt going on. From my perspective, the first pitch thrown out to open a new season never gets old, and its an honor to be a part of the team that continues to strive to innovate in how we present the game to our fans.

Posted by justin at 11:29 PM | Comments (3)

March 01, 2008


Tumblr seems to be all the rage these days, so i thought i'd give it a go. random thoughts and short form commentary will be at http://justinshaffer.muchonieve.com.


Posted by justin at 12:53 PM

December 09, 2006

More fun sailing photos

I've been out sailing whenever my work schedule will permit through the amazing "indian summer" we've been having here in new york (though as of this past week, it seems to be over.. brrrr). Following racing on Avra through the fall, I had the opportunity to get back into dinghies via the group up at AYC. Here are a few shots from the day after thanksgiving.

Posted by justin at 01:22 PM